Yes, the rumor is true...
With more and more South Africans making use of the World Wide Web, your small business can
no longer afford to be without a website. Some people would argue that a website is a
basic requirement for promoting products and services these days!
The advantages
- It is easier for customers to find you
- People can visit your website when it is convenient for them (your business is 'open' 24/7)
- You can give more information on a website than on flyers and brochures
- Customers can contact you if they need more information
- Your credibility is improved and customer confidence increased
- Business cards providing a website address improves the image of a business
'A website is way too expensive!'
True. Website designers do charge a lot for designing a website, which is why some
home-based or small business owners think they can not afford it.
Costs are influenced by things such as flash animation, multimedia programming,
complicated scripts, e-commerce development, databases, long-term maintenance, etc.
The truth is that most small business owners do not need all that! It is possible to have
a low-cost website that effectively promotes your business. If that is what you have been
looking for, then you have come to the right place!